About

If you're reading this, you're here in the early days! The site is still being formed and the early content is still being made. Frankly, I'm amazed you've found the site. The site will be expanding over the coming weeks and months, as well as frequently changing design as we experiment.

About FatLossForHumans

FatLossForHumans exists to provide straight talking advice to people who are losing weight in a world that’s built to confuse and waste time of people just want to make a good decision.

Popular content platforms such as YouTube, TikTok, Instagram and other social platforms currently overwhelmingly breed content that serves to keep you confused and returning to the platforms for the latest ‘secret’ to unlock your health and fitness. Constant content in a subject you love is great, but when it becomes misleading for clicks, that is not fair or respectful of your time or attention.

That’s why a website makes sense and must exist. You don’t need the same topic reframed to you every other month with a contradictory take from the very same person time and again. You need quality information that can serve as a reference and allow you to treat as a reference to judge diet and fitness fads for yourself, before wasting your time, money, and attention

How to read this website

Content on this website is split into Articles and Blogs.

Articles are written neutrally with evidence where relevant. They are intended to be ever-green reference pieces that provide a fundamental understanding of a concept, they should explain how things work. They’re there to reduce confusion and put things into suitable perspective to help you make informed decisions.

Blogs are more personal and informal. They’ll be about experiences, ideas, opinions, and current developments in the industry. Any analysis will be measured, honest, and referenced where relevant. In time there may be reviews of products under this section.

About the founder

Hi, I’m Dan and I started this website. In the early 2010s I gained a Personal Training qualification and worked in the industry until moving across the country and starting an unrelated business. My appeal to the industry has always been the combination of evidence, experience, and psychology of both natural weight loss and natural fitness/body building.

I had gained a lot of weight between 2020 and 2025, transitioning to working from home, leaving the gym I attended over the pandemic and making any other excuse under the sun led me to needing to lose over 30kg. I actually spent the first three months following my strategy before even considering sticking anything relevant into that YouTube search box… but one day I did, and so I went down a rabbit hole of creators.

Over time, I started noticing a pattern. Advice that was presented as nuanced and evidence-based often wasn’t. The same creators would contradict themselves across videos or treat cherry-picked studies as definitive. On top of that, much of the advice shaping modern fitness culture comes from enhanced athletes or incentive-driven platforms, where what works for them or what performs well for clicks doesn’t always translate to natural lifters or sustainable fat loss. That led me to the conclusion that those platforms are not fit for the purpose of providing clear fat loss and fitness advice. I still love some of fitness YouTube, but I much prefer the fitness-adjacent creators who don’t need to convince you they’re smart in every video.

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